Architectural wayfinding sign solutions are designed to convey clear, concise information through a series of touchpoints, that guide visitors to their location or destination, safely and with ease.
Wayfinding signage has two key functions. Successful architectural signage will direct people who are unfamiliar with their surroundings, taking account of the needs of all, including the visually impaired and help everyone feel more engaged with their environment.
But commercial signage solutions should also address the requirements of an organisation’s corporate identity, forming an intrinsic part of its brand and marketing philosophy and creating that vital first impression.
